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About us
The word ‘sēon’ comes from Middle English, meaning ‘to see’.
It was the Vikings who brought us the modern concept of dreaming - the ability to see in your sleep.
Dreams were very important to the Vikings. Through dreams, they could predict the future, find hidden knowledge, and communicate with other worlds. Even the Gods had dreams.
An important job was given to the select few who could see what others couldn’t - the task of finding meaning in the visions seen only in the mind’s eye, translating the symbols into something more graspable.
At Sēon, we endeavour to translate what others see. For some, it’s vague - a feeling or a sense they want to share with others. For others, it’s something in the distance - quite defined, but hard to describe. We find the visual language they’re looking for.
We work primarily with founder-run businesses - because they’re dreamers, too.
Sēon Creative is a multidisciplinary creative studio based in London.
Contact
Get in touch: hello@seoncreative.com
Leadership
Sarah Malik
Sarah is Sēon’s Founder & Director. With a BA in Anthropology from Cambridge and an MA in Drawing from UAL’s Wimbledon College, Sarah brings a unique blend of artistic vision and anthropological insight to her design practice. She’s been a featured guest on the Women on Top podcast, and was included on Feisty’s list of the Top 50 Female Founded Companies in London. Sarah loves Yorkshire tea with too much milk and has been known to win new business by speaking to strangers in the lift.
Founder
Charlie Braithwaite
Charlie comes from a content marketing and copywriting background, having written for multinational banks, fast-growing unicorns, early-stage startups, and everything in-between. At Sēon, he ensures that clients’ copy and messaging matches the quality of their design and branding. He prioritises simplicity and clarity, believing that the most powerful message is the one readers understand—and remember. Outside of work, he loves spotting spelling mistakes in restaurant menus (yes, really) and watching as much sport as humanly possible.
Head of Communications
Design Team
Sharitha McNeil
Sharitha’s passion for graphic design first emerged during her time studying architecture at university. Her studies have given her a unique perspective blending structural thinking and visual creativity, allowing her to craft distinctive design elements, branding environments, and UX/UI experiences. Sharitha is a keen connoisseur of Pan-Asian food, remembers everybody’s birthday, and knows the word for straw in French.
Designer
Daniel Lovrinov
Daniel specialises in art direction, graphic design, branding, print, editorial design and social media content creation. A strong believer in design’s power to change the world, Daniel’s practice focuses on authenticity, storytelling, and creating unforgettable experiences. Outside of work, Daniel can be found working on his own publication, Off Licence Magazine, or helping to run festivals on far-flung European islands.
Designer
Mandy Wamono
Mandy is a freelance Visual Communication Designer and a published children’s book illustrator. She believes that the best design work and artistic practices stem from simplicity, emotional resonance, and cultural relevance. She has a collaborative approach to design, valuing client input to create visual identities that are distinct, intentional, and engaging. Her illustration work, be it for print media or branding, aims to spark joy and intrigue in audiences.
Designer & Illustrator